Settlement2026-05-08confirmed

California Attorney General × General Motors, LLC

General Motors agreed to a $12.75 million settlement with the California Attorney General and several district attorneys over allegations it unlawfully sold OnStar subscribers' driving and location data to data brokers like LexisNexis and Verisk. [33, 37] The lawsuit alleged the practice violated California's privacy laws and contradicted GM's own privacy policies. [36, 37] The settlement is the largest in the history of the California Consumer Privacy Act (CCPA). [33, 36]

Price paid
$12.8M
asset price, paid once
Losing bid
Per unit
no meaningful ratio

The asset

A settlement resolving allegations that the company unlawfully sold driving behavior, location, and personal data from hundreds of thousands of California OnStar subscribers to third-party data brokers. [37]

The record

Seller status
Going concern
Sector
Automotive manufacturing
Modalities
telematics data, location data, driving behavior data
Jurisdiction
US
Personal data
The settlement addresses allegations of selling personally identifiable data without adequate disclosure or consent; it requires GM to stop selling such data to data brokers for five years and to delete retained data. [37, 38]

What it means if you hold data

This record settlement signals heightened regulatory enforcement against automakers for monetizing vehicle telematics data, establishing a significant financial penalty for inadequate consumer consent and a new benchmark for data privacy accountability in the connected car industry. [36]

Sources