Licensing2021-02-17confirmed

Google × News Corp

News Corp and Google announced an historic three-year global partnership on February 17, 2021. [87, 97] The deal involved Google making "significant payments" to license content from News Corp's publications—including The Wall Street Journal in the US, The Times in the UK, and The Australian—for its Google News Showcase. [87, 90] The agreement also included developing a subscription platform, sharing ad revenue, and investments in audio and video journalism. [99] While financial terms were not disclosed, it was seen as a landmark moment in the long-running dispute between the publisher and the search giant over payment for content. [96]

Price paid
Not disclosed
Losing bid
Per unit
no meaningful ratio

The asset

A global, multi-year license for trusted journalism from News Corp's portfolio of news sites in the US, UK, and Australia to be featured in the Google News Showcase product.

The record

Seller status
Going concern
Sector
news publishing
Modalities
text, video, audio

What it means if you hold data

This global agreement between Google and one of its fiercest, most powerful critics in the publishing world signaled a major shift in the balance of power, establishing that a premium would be paid for premium journalism on a global scale.

Sources