Perplexity.ai × Le Monde
Le Monde entered into a multi-year partnership with Perplexity.ai on May 14, 2025. [2] The agreement allows Perplexity to use Le Monde's content to generate sourced answers, with each response linking back to the original article. The deal includes a revenue-sharing component based on advertising revenue from queries that utilize the publisher's content. [2]
The asset
A multi-year license for Le Monde's articles to be used as a basis for generating answers in the Perplexity search engine, without being used to train the model.
The record
- Seller status
- Going concern
- Sector
- news publishing
- Modalities
- text
- Jurisdiction
- FR
What it means if you hold data
This deal is significant as it establishes a specific payment model (ad revenue sharing) for the use of publisher content in AI-generated answers, rather than for training the underlying model. It provides a potential template for monetizing content in the age of AI-powered search. [2]