Partnership2026-09-08confirmed

Suno × Believe

Believe, a global digital music company, and its subsidiary TuneCore entered a strategic partnership with AI music generator Suno. The agreement allows consenting artists to include their music in Suno's new models for compensation and reverses Believe's earlier decision to block tracks made with Suno from its distribution platform.

Price paid
—
Not disclosed
Losing bid
—
Per unit
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no meaningful ratio

The asset

A strategic partnership to include music from participating artists and labels from Believe and its subsidiary TuneCore in Suno's new, licensed AI music models.

The record

Seller status
Going concern
Sector
Music distribution and services
Modalities
audio
Personal data
Artists and labels have the choice to opt-in to participate.

What it means if you hold data

This deal provides a pathway for independent artists to participate in the AI music ecosystem through a major distributor, establishing an opt-in licensing model that was previously unavailable to them.

Sources